Innovation is actually a very simple phenomenon. Innovation is about Love: do what you love to do and love your customers.

~ Vadim Kotelnikov

Carefully watch how people live, get an intuitive sense as to what they might want and then go with it. Don’t do market research.

~ Akio Morita

We can believe that we know where the world should go. But unless we're in touch with our customers, our model of the world can diverge from reality. There's no substitute for innovation, of course, but innovation is no substitute for being in touch, either..

~ Steve Ballmer

Recognizing our responsibilities as industrialists, we will devote ourselves to the progress and development of society and the well-being of people through our business activities, thereby enhancing the quality of life throughout the world... More

~ Konosuke Matsushita

You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.

~ Steve Jobs

As we go forward, I hope we're going to continue to use technology to make really big differences in how people live and work.

~ Sergey Brin

We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better.

~ Jeff Bezos

I am like a chief. I like to taste the food. If it tastes bad, I don't serve it. I'm constantly monitoring what we do, and I'm always looking for better ways we can provide financial services, ways that would make me happy if I were a client.

~ Charles Schwab

You have just got to constantly focus on innovation. And more competitors. You've got to constantly produce more for less through intellectual capital. Shun the incremental, and look for the quantum leap.

~ Jack Welch

Good job, but be sure to get to work right away on a product that will make this one unsaleable. (said to the person in charge upon the completion of a new product)

~ Konosuke Matsushita

There is only one ingredient for innovation and that is the power of the human mind. As long as a company is able to attract, enable, empower and retain the best of the brightest, it will have a play. As long as the leadership of companies ensure that the physically and mentally tired mind that leaves office at whatever 7:00 pm – 8:00 pm or 9:00 pm comes back mentally and physically reenergised and enthusiastic to add significant value to the customer next morning, the job is done.

~ Narayna Murthy

There are three creativities: creativity in technology, in product planning, and in marketing. To have any one of these without the others is self defeating in business.

~ Akio Morita

Innovations never happen as planned.

~ Gifford Pinchot III

One of the hardest things about innovation is getting people to accept that the way they work just might not be the best.

~ Thomas Foggarty

When you innovate, you've got to be prepared for everyone telling you you're nuts.

~ Larry Ellison

We must beware of needless innovations, especially when guided by logic.

~ Winston Churchill